NHS 111 online puts small files (known as ‘cookies’) onto your computer to collect information about how you browse the site.

Cookies are used to:

  • measure how you use the website so it can be updated and improved based on your needs
  • remember the notifications you’ve seen so that we don’t show them to you again

NHS 111 online cookies aren’t used to identify you personally

You’ll normally see a message on the site before we store a cookie on your computer.

Find out more about how to manage and control cookies.

How cookies are used on NHS 111 online

Measuring website usage (Google Analytics)

We use Google Analytics software to collect information about how you use NHS 111 online. We do this to help make sure the site is meeting the needs of its users and to help us make improvements, for example, improving user journeys.

Google Analytics stores information about:

  • the pages you visit on NHS 111 online
  • how long you spend on each NHS 111 online page
  • how you got to the site
  • what you click on while you’re visiting the site

We don’t collect or store your personal information (such as your name or address) so this information can’t be used to identify who you are.

We don’t allow Google to use or share our analytics data

Google Analytics sets the following cookies:

Name Purpose Expires
_ga and _gid These help us count how many people visit NHS 111 online by tracking if you’ve visited before 2 years
_gat Used to manage the rate at which page view requests are made 10 minutes

You can opt out of Google Analytics cookies.

Our survey

You may see a message asking if you would like to take part in a survey for NHS 111 online. If you take part, we’ll store a cookie so that your computer knows you’ve seen it and knows not to show it again during your current session.

Name Purpose Expires
nhs111-survey-link-banner Saves a message to let us know that you’ve taken part in our survey when you close your browser
nhs111-session-id This cookie is used to identify the visitor and the session to allow us to track usage of our websites so we can improve them when you close your browser

If you need to contact us about the use of cookies, please use the following email: